<p><img src="https://files.smashing.media/articles/beyond-hype-what-ai-can-do-product-design/beyond-hype-what-ai-can-do-product-design.jpg" alt=""/><br />
AI tools are enhancing quick, but it&#8217;s still unclear how they fit into a genuine product style workflow. Nikita Samutin strolls through 4 core phases&#8211; from analytics and ideation to prototyping and visual design&#8211; to reveal where AI fits and where it doesn&#8217;t, highlighted with real-world examples.<br />
<br /> <a href="https://smashingmagazine.com/2025/08/beyond-hype-what-ai-can-do-product-design/" target="_blank">Source</a></p>
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